{"product_id":"novastep™-cleaning-cream-instantly-revive-your-shoes-with-lasting-shine-and-gentle-protection","title":"NovaStep™ — Wipe Yellowed, Scuffed Sneakers Back to Bright White Without Scrubbing","description":"\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eWipe Beat-Up White Sneakers Back to Day-One Bright\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStop hiding your favorite pair at the back of the closet. \u003cstrong\u003eNovaStep™ Cleaning Cream\u003c\/strong\u003e lifts grass stains, sidewalk grime, and that yellow tint off canvas, leather, and rubber — no brush, no water, no soak. Dab it on with the included sponge, work it in, wipe off. Your sneakers come back looking like the day you opened the box.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07_ad.webp?v=1777728981\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eStop Wrecking Your Sneakers with Magic Erasers and Stiff Brushes\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eBrushes shred the canvas. Magic Erasers strip the coating off leather toes. Soaking them in the washing machine pulls the laces to mush and somehow leaves the rubber even more yellow than before. Most \"tricks\" you've seen on TikTok fix one stain and create three more.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cdiv\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e➤ Lifts ground-in dirt without water:\u003c\/strong\u003e NovaStep™ uses a water-free paste that grabs grime out of the canvas weave and the leather grain on contact. No soaking, no scrubbing — the dirt rolls off onto the sponge.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e➤ Won't strip your shoes (or your hands):\u003c\/strong\u003e Skip the harsh chemicals that peel leather coatings or sting your fingers. The cream is mild enough to use bare-handed on canvas, smooth leather, and even white rubber midsoles.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e➤ Leaves a stain-resistant film behind:\u003c\/strong\u003e Once it dries, the cream leaves a thin protective layer that helps shrug off the next round of street grime — fewer deep cleans, longer between refreshes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07.3_38a8925d-93ec-43a6-8daa-674d1fe5f02d.png?v=1777750218\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eWhy Water-Free Beats Soap-and-Brush Every Time\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eWater-based cleaners need rinsing, leave watermarks, and mostly push dirt around the shoe instead of lifting it out. \u003cstrong\u003eNovaStep™\u003c\/strong\u003e's water-free paste works the opposite way — coconut oil and plant-based extracts loosen grime at the fiber, the sponge picks it up, and you wipe the residue away dry. One pass, gone.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eNo sun-drying, no risk of yellowing the rubber, no soggy laces to detangle. The thin film left behind is what keeps the next puddle splash from soaking back in.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07.7.png?v=1777735604\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eWhy Sneakerheads Quietly Switched From Brushes to Cream\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eThe before-and-after videos look fake until you try it on your own pair. Most people start with one stained shoe just to test it — then immediately go back and do every white pair they own.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cem\u003e\"Honestly didn't expect it to work. My Air Force 1s had six months of grime ground in. Three minutes of wiping and they look like I just unboxed them. Wish I'd grabbed this a year ago.\"\u003c\/em\u003e — Mike R.\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07.6.png?v=1777735603\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eShoes Bright Enough to Wear With Anything Tomorrow Morning\u003c\/h3\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cdiv\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e✓ Stays cleaner longer between wears:\u003c\/strong\u003e The thin protective film blocks fresh stains from sinking in, so quick wipe-downs replace full deep cleans for weeks at a time.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e✓ Works on more than just sneakers:\u003c\/strong\u003e Same paste cleans white canvas bags, leather couch arms, oven door glass, and stainless sink fixtures. One jar handles half the white surfaces in your apartment.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cstrong\u003e✓ Apply, wipe, walk out:\u003c\/strong\u003e About three minutes of work — no bucket, no rinsing, no waiting overnight for them to dry on the radiator.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eThree Steps. No Water. About Three Minutes.\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStep 1: Press the included sponge into the cream and pick up a small scoop.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStep 2: Work the paste into the dirty area in small circles — focus on stains, scuffs, and the yellowed midsole.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eStep 3: Wipe the residue off with a clean dry cloth. The grime lifts; the protective film stays behind.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07.4.png?v=1777735604\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003e\u003cstrong\u003eWhy NovaStep™ Beats The Rest\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003eTraditional Shoe Brushes\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003eWater-Based Cleaners\u003c\/strong\u003e\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eLifts deep grime without scrubbing or soaking\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eNo water, no rinse, no overnight drying\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSafe on canvas, leather, rubber — and bare hands\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003ctd\u003e❌\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eSpecs for Power Users\u003c\/h3\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNet weight:\u003c\/strong\u003e 120g (4.23 oz) of water-free cleaning paste\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e Coconut oil + plant-based cleansing extracts, no harsh solvents\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSurfaces:\u003c\/strong\u003e Canvas, smooth leather, rubber midsoles, mesh, glass, stainless steel, finished wood\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIncludes:\u003c\/strong\u003e 1 jar of NovaStep™ cleaning cream + 1 yellow cleaning sponge\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShelf life:\u003c\/strong\u003e 24 months sealed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eGot Questions? Here's What You Need to Know\u003c\/h3\u003e\n\u003cdiv style=\"display: flex !important; justify-content: flex-start !important; width: 100% !important;\"\u003e\n\u003cdiv style=\"text-align: left !important;\"\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eWill it remove yellowed soles and ground-in stains?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eYes for surface yellowing and most ground-in dirt on canvas, leather, and white rubber. Truly old, heat-yellowed soles may need a second pass with a fresh sponge edge.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eWill it damage my leather or canvas like Magic Erasers can?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eNo. The paste cleans on contact instead of abrading the surface — no melamine foam, no stripping coatings off. Safe on smooth leather, canvas, rubber, mesh, and most painted surfaces.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eDo I really not need water?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eRight — no water, no rinsing. Apply with the included dry sponge, wipe with a clean cloth. Faster than soap-and-brush and no soggy shoes drying overnight.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eDoes it work on more than just sneakers?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eYes. Same paste cleans leather couches, oven door glass, stainless faucets, shower tile, and finished wood. Test a hidden spot first if the surface is delicate or unsealed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"font-weight: bold; margin: 0 0 10px 0 !important;\"\u003eIs it safe on suede or nubuck?\u003c\/h4\u003e\n\u003cp style=\"line-height: 1.5; margin: 0 0 10px 0 !important;\"\u003eSkip suede and nubuck — those need a dedicated brush product. NovaStep™ is built for smooth surfaces (leather, canvas, mesh, rubber, glass, metal).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display: flex !important; justify-content: center !important; width: 100% !important;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07.8.png?v=1777735602\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"margin: 0 0 10px 0 !important; text-align: center !important;\"\u003eWalk Out Tomorrow Like You Just Bought Them\u003c\/h3\u003e\n\u003cp style=\"margin: 0 0 10px 0 !important; text-align: left !important;\"\u003eOpen the jar tonight, work it through your dingiest pair, wipe them off — and step out tomorrow with the kind of crisp white that turns the head of every sneaker person you pass. \u003cstrong\u003eNovaStep™\u003c\/strong\u003e is the cleaning shortcut your shoes have been waiting for.\u003c\/p\u003e","brand":"Luvinaro","offers":[{"title":"120g","offer_id":53456215933271,"sku":"LE80279957","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0992\/0584\/1239\/files\/i07.1.png?v=1777735604","url":"https:\/\/luvinaro.com\/products\/novastep%e2%84%a2-cleaning-cream-instantly-revive-your-shoes-with-lasting-shine-and-gentle-protection","provider":"Luvinaro","version":"1.0","type":"link"}